Pricing
You pay for the people who build your emails, monthly or yearly, and reviewers are free. If you'd like us to set up your templates, we quote that separately.
Plans
Starter
For teams whose developer or agency sets up their templates
£149a month
Extra editors £39 a month each
£1,490a year
Extra editors £390 a year each
- Editors: 2 included, add more at any time
- Reviewers: free, unlimited
- HTML export to any ESP
- AI copy and alt text
Team
For in-house CRM and email teams
£360a month
£3,600a year
- Editors: 10 included, more if you need them
- Reviewers: free, unlimited
- Priority support
- Everything in Starter
Enterprise
Agencies running several client workspaces, or teams needing contracts and a security review
From£10,000a year
- Workspaces: one per brand or client
- Editors: as many as you need
- Reviewers: free, unlimited
- Everything in Team, plus custom contract, security review and agency billing
Add to any plan
Setup and training, from £1,000
A fixed price, quoted once we've seen your emails.
- Kickoff callWe plan your templates and who needs access.
- Template setupWe set up your templates, or help your developer or agency do it.
- TrainingSessions for your editors and reviewers.
- First campaignsWe help you build and sign off your first few.
We can set up your templates
Send us links to a few recent emails when you book a demo. We'll count the modules you use, show you one built in Modular Mail on the call and quote a fixed price. Most teams are live within one to two weeks.
- Converting existing HTML
- Building from Figma files or brand guidelines
- Adding modules later
- Migrating from Taxi for Email
Pricing questions
Is there a free trial?
Yes, 14 days for each new workspace. Start it from the app with no sales call and no card.
Which plan do we need?
Starter if your own developer or agency will set up your templates. Team if more people build campaigns, or you want priority support. Enterprise if you run several client workspaces or need a security review.
Who counts as an editor?
Anyone who builds templates or campaigns: owners, admins, developers and marketers. People who only comment and approve are reviewers, and they're free.
Is there a limit on AI?
Each editor has 300 AI actions a month, such as a copy suggestion or a piece of alt text. If you need more, we'll raise it.
Do you help with setup?
Yes, on any plan, from £1,000. We quote a fixed price once we've seen your emails.
Do you charge per send or per contact?
No. Modular Mail doesn't send email, so there are no per-send or per-contact charges.
Can we add or remove editors?
Yes, at any time. Starter includes 2 editors, and each extra one is £39 a month or £390 a year. Team includes 10, and we can add more if you need them.
How do we pay?
Monthly or yearly, by card or invoice. A year costs the same as ten months.
What happens to our emails if we cancel?
Every email you've exported keeps working in your ESP.
Not sure what you'd pay?
Book a demo and we'll work it out with you, including setup for your templates.